The Gin Kitchen

“Effective networking isn’t a result of luck – it requires hard work and persistence”. – Lewis Howes

The Gin Kitchen Trailer is a client that came to us after seeing work we had completed for a business with a similar concept (The Fizzy Cart – you can check out the work we did with them over on our social media channels). The girls at The Gin Kitchen loved the work we had done for The Fizzy Cart and approached us on Instagram. We quickly arranged a meeting to discuss marketing, but more importantly get some Christmas present recommendations from them as my Mum loves gin (don’t tell them that, it was a secret objective!).

After a very successful first meeting, we were given the go-ahead to create a new logo and design a website for the business. Other talking points that came up were social media channels. The trailer goes to some fantastic events, and these need to be documented and shared! We will be giving Chloe and Evie guidance with their social media channels, however, they are more than capable of coming up with great content on the job – it’s just getting the time amongst serving all of their thirsty customers!

The Gin Kitchen already had a logo and in the brief, we were given a number of pointers on what they wanted to achieve. They wanted to keep the same colours and use an illustration of a glass in the logo. It was important that the logo was clean and modern but would also be easy to see from a distance, as the biggest marketing tool on offer for the business is the trailer itself. We came up with multiple variations and finally came to the finished logo which you can see just below:

After we had completed the logo we began to work on the website. The business had an existing website on Wix which Chloe and Evie had done a good job on, however, they wanted to develop the site and felt they were limited when using WIX.

The site has been initially created as a brochure site rich in information, news and images of the trailer in action. We were so excited to send it live!

We already have plenty in the pipeline with The Gin Kitchen. We will be developing the website to add a number of features as the business grows, as well as creating social media campaigns to drive the business to the place it needs to be. With the passion of the team over at The Gin Kitchen and our expertise in marketing and design, we are looking forward to a fruitful relationship.

Keep your eyes peeled, along with your citrus fruits, the site is now live! Take a look here.

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