Don’t be a Dinosaur – Start Using Video
Here’s three facts you need to know:
- Including a video on a landing page can increase conversion rates by 80%.
- By 2019, global consumer Internet video traffic will account for 80% of all consumer Internet traffic.
- Social video generates 1200% more shares than text and images combined.
It’s no secret that video content dwarfs all other marketing strategies, and it’s no secret that it’s only going to get bigger.
Are you maximising video for your business?
If not, why?
Not only will video massively benefit your brand, but also arm you with a big set of snarling teeth to help you thrive in the social media survival-of-the-fittest that you are inveltibly heading into.
Producing great video isn’t some easy DIY task either. It takes a lot of practice and to learn how to make compelling content that doesn’t only speak out to your target audience, but causes them to actively engage with your business.
If you haven’t yet started investing in video, start now so you aren’t paying heaps further down the road. With a higher demand for videographers means higher prices for production; you don’t want to be spending hundreds if not thousands on content that you could create yourself.
We’ve been implementing video to our business since the beginning and we’re now at a point where we can confidently offer this as a service to clients. With the addition of our brand new ‘Videography and Photography’ page that has been added to our website, we want to offer our skill sets to more people as we know how important video is for a business.
Our team of videographers, have helped push our brand to the next level with videos that make our services stand out. Not only do they show customers what we do, but they also give them a sense of who we are. With video we are able to connect with customers and clients on a much deeper level than any image or text could.
Today your customers want large portions of instantly consumable information right at their fingertips. Video, and more recently podcasts, are really the only forms of media that are living up to the demands of the next evolution of consumers. If your business isn’t maximising the use of video it’s massively holding itself back. You really don’t want to be the Dodo of marketing. No one does.
If you don’t have the time or money to create a great video for yourself, consider contacting us and we can see if we can provide you with a video that matches your business and budget.
Thanks for reading,
“By 2019, global consumer Internet video traffic will account for 80% of all consumer Internet traffic.” (Source: SmallBizTrends)
“Social video generates 1200% more shares than text and images combined” (Source: SmallBizTrends)
“Including a video on a landing page can increase conversion rates by 80%” (Source: Unbounce)